The Appetizer

Get scroll-stopping, launch-ready web copy before the weekend starts

1 page. 5 days.

Who it’s for

Best for brands that are just getting cookin’

You’ve got a product, a plan, maybe even a prototype. You just need copy that gets people to care (and click).

The Appetizer is built for early-stage D2C brands and founders who want quick, conversion-ready copy to test ideas, launch MVPs, or finally stop using placeholder text. It offers a great low-risk option that bridges the gap between “let’s see what happens” and “let’s go all in.”

Perfect if you’re:

Launching your first offer or landing page

white line drawing of rocket launching on red background

Testing a new product or MVP

White lightning bolt symbol on a red background.

Building investor or customer trust before scaling

Icon of three people on a red background, representing a group or community.

Wanting to see how great copy affects ROI before a full-site investment

What’s included

On the plate

The Appetizer delivers a single high-impact page that sounds like you, is customer-focused, and ships in five days flat. That’s less time than it takes your homemade kimchi to reach peak funk.

You’ll get:

Messaging that actually sounds like your brand

Copy that’s built to convert instead of fill space

A fast, low-risk way to test what great copy can do for your bottom line

Timeline

What the week looks like

Day 1 (Monday)

We kick things off & get to know you

Once you sign on, you’ll receive a short voice alignment questionnaire to capture your brand tone, goals, and audience. This will give us the foundation we need to hit the ground running and ensure your copy sounds distinctly you.

Day 2 (Tuesday)

We dig into the data & align

We’ll spend an hour mining reviews, testimonials, and social posts for the real words your customers use. Then we’ll hop on a quick kickoff call to map out your messaging strategy together. We’ll come with follow-up questions, confirm your priorities, and outline how the page will be structured.

Day 3 & 4 (Wednesday - Thursday)

We write the thing. You review the thing.

Using everything we’ve gathered, we’ll build your first draft from start to finish (typically between six to eight sections). You’ll receive your draft by Thursday afternoon, ready for review and comments.